Marketing Executive

Four Seasons Hotels

Tamarindo, Ver.
Permanente
Tiempo completo

Hace 1 mes

About Four Seasons:Four Seasons is powered by our people. We are a collective of individuals who crave to become better, to push ourselves to new heights and to treat each other as we wish to be treated in return. Our team members around the world create amazing experiences for our guests, residents, and partners through a commitment to luxury with genuine heart. We know that the best way to enable our people to deliver these exceptional guest experiences is through a world-class employee experience and company culture.At Four Seasons, we believe in recognizing a familiar face, welcoming a new one and treating everyone we meet the way we would want to be treated ourselves. Whether you work with us, stay with us, live with us or discover with us, we believe our purpose is to create impressions that will stay with you for a lifetime. It comes from our belief that life is richer when we truly connect to the people and the world around us.About the location: An oceanfront resort on Mexico’s pacific, set within a private reserve. Escape to a secluded nature reserve in Mexico’s Tamarindo, the pristine coastline where verdant jungle meets the Pacific Ocean. With our unique location on a private peninsula, Four Seasons Resort Tamarindo, México, invites you to leave the world behind and explore this undiscovered region of Mexico – far from everything, yet remotely close. This particular topography, and the wildlife that calls it home, make the area a treasure to be protected. We provide a natural refuge for those who seek an authentic connection to Mexico, its biodiversity and culture. The best of Mexico has yet to be discovered.At Four Seasons we consider life and work to be richer when we truly connect with the people and the environment around us.Our family members are experts in their crafts – a gardener can become an artist, a manager a conductor, a chef an inventor. We look for employees who share the Golden Rule: people who, by nature, believe in treating others as we would have them treat us. We look for our people to characterize a shared passion for excellence and to infuse that enthusiasm into everything they do. The upcoming Four Seasons Resort Tamarindo in Jalisco is a secluded beach Resort located in more than 3,000 acres of verdant jungle on Mexico’s Pacific Coast. Connecting guests to Four Seasons luxury with meaningful Mexican hospitality in a setting surrounded by local artisan’s craftsmanship and respected natural ecosystems. Joy permeates through each facet of the Resort, celebrated in the aesthetic, character and soul of this off-the-beaten-path destination. The only luxury destination for miles, the Resort delivers a truly exclusive experience in an underdeveloped part of Mexico – the best of Mexico has yet to be discovered.Overview

Develop and execute a strategic plan including PR, social-media and other marketing communications channels to support the business objectives of the hotel
Deploy a creative content strategy across multiple owned and earned channels.
Manage image and reputation management.
Work closely with operational departments on marketing and promotions.

BASIC PURPOSE:The Marketing Executive will develop, generate, and execute awareness of Four Seasons Resort Tamarindo, through strategic PR & marketing campaigns and projects, web and mobile presence to include digital campaigns, social media channels, mobile app and proprietary websites.Master Your Craft:The Marketing Executive supports and has a direct reporting line to the Four Seasons Resort Tamarindo’s Director Digital Marcom & PR for the Resort’s PR & marketing strategies and projects.PR

Responsible for supporting the Director of Marcoms in the PR strategy for the Americans, Mexican and international media.
Responsible for the coordination and hosting of the programed fam trips and media visits on property.
Is proactive and creative in identifying and developing integrated PR and Social Media programs which capitalize on unique and newsworthy stories as well as leveraging unexpected opportunities as they arise. Working closely with the onsite team to uncover these stories.
Support in the development of niche PR strategy specific to USP for Tamarindo- design, culinary & nature.
Management of PR related expenses/budget.

Content Creation

Coordination and support in the management of upcoming photo and video shoots.
Create a cohesive team between operations and marketing to ensure the shoots are successful.
Working closely in the coordination with the Photographer in Residence program to support on talent.
Management and coordination of the existing content on behalf of the resort.
Coordination of the “TMR content creation” team with the social media agency.
Work with the relevant departments to create compelling content to support the creation of Tamarindo as a destination to include activities and discovery center.
Following and implementing brand photo guidelines, best practices on content creation.

Collateral

Management and coordination of required collateral project to include hotel, marketing, F&B & Spa scope.
Coordination and support on the “Tamarindo Orange” unique color project.
Ongoing management of all marketing collateral projects.
Creation and coordination of the sales presentations and supporting sales tools required.
Creation and support on PowerPoint presentations for the Marketing team as required.
Knowledge of Adobe Suite for in house editing and design requirements.

Website

Ensures the hotel’s web content and App presence is aligned with the Hotel’s positioning and business objectives and where possible links to other FS content channels.
Responsibility for the ongoing updating of Website, TV, Apps to ensure our content is always engaging and relevant.

Knowledge of the following programs is advantageous:

Photoshop

Light room
Adobe
Google Analytics
Illustrator
In design

Canva
Publisher
Sprout Social
Revinate
Olapic

Fluency in English and Spanish is required.
Adaptability to live in a remote location
This role is based at the property in Tamarindo, Mexico.

Connect with us…Join Our TeamWork on a team that is built on mutual respect, collaboration, and focuses on excellent results. Four Seasons provides employees with the same level of care that we expect to be shared with our guests. We have been ranked in FORTUNE Magazine's 100 Best Companies to work for since 1998.

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