Will be responsible for implementing data collection structures, ensuring data integrity, conducting advanced analyses, and delivering insights that support strategic decisions in digital channels. Your responsibilities will include Data Modeling and Light Engineering Structure and maintain raw and refined databases in BigQuery for analysis Create simple pipelines with SQL for transformation and normalization of digital data Create data segments Creation of Dashboards Develop reports in Looker Studio, Power BI, or similar, with a focus on self-service Implement alerts or automations for anomaly monitoring Digital Performance Analysis and Monitoring Monitor key metrics Implementation and Tracking Plan and execute event tracking via Google Tag Manager Fluent in English (written and spoken). Knowledge of SQL and practical experience with BigQuery, especially with the GA4 export schema. Experience in data modeling. Experience with Google Analytics 4 and Google Tag Manager. Experience implementing and maintaining tracking solutions across various digital properties. Familiarity with A/B testing, segmentations, variations, and best practices for causal analysis. Good communication with technical and non-technical teams. Analytical curiosity and structured reasoning. Ability to work in a hybrid environment (in person/remote) in a global multi-cultural team environment. Knowledge of programming languages such as Python or JavaScript for automation, tag validation, or customized analyses. Experience in e-commerce environments or large-scale digital projects. Experience in VTEX. Experience with paid media platforms (e.g., Google Ads, Meta Ads) for attribution and performance analyses. Familiarity with data governance frameworks and best practices for versioning/tracking documentation. Excellent analytical skills. Project management. AI Knowledge will be a plus.
