
Market Intelligence Analyst- Data Analyst- ECS
- Tlaquepaque, Jal.
- Temporal
- Tiempo completo
External Candidates: Please submit your updated resume in English.What You'll Be Doing:
- Support high-visibility, cross-functional projects across Arrow aligned with the company goals to provide strategic insights that influence executive-level decision making.
- Translate complex datasets using internal and external data to tell compelling stories that drive marketing and business strategy. This includes monitoring competitor announcements, financial reports, and analyst research to build a comprehensive understanding of market strategies, offerings, and performance.
- Thoroughly understand the business and leverage market research to identify trends, gaps and opportunities and turn findings into clear, actionable recommendations.
- Analyze website usage data and generate comprehensive reports to integrate insights with transactional business data, driving informed decision-making and strategic planning.
- Regularly prepare and present global technology market trends and competitive opportunities with research from market analyst firms to global leadership, key stakeholders, and customers.
- Understand and manage the relationship between Eloqua and Salesforce, ensuring seamless data synchronization and field mapping.
- Work with the team to optimize business reporting in PowerBI, define key performance metrics, and prepare relevant dashboards and PowerPoint to share results with the marketing team and senior management.
- Bachelor’s degree in marketing data analytics, business intelligence analytics, market research, or equivalent work experience.
- 4+ years of experience with marketing data, business data, data visualization and data governance, with a preference for PowerBI. Strong experience in data storytelling – able to synthesize and visualize data in a way that resonates with both technical and non-technical audiences.
- Proficiency with data visualization tools (PowerBI) and CRM systems (Salesforce). Understanding of data governance, data integrity, and relational databases.
- Strong abilities in data management and project management.
- B2B and B2C marketing background with detailed knowledge of business data and marketing processes.
- Proven ability to interpret market research and apply findings to real-world marketing and business strategies.
- General knowledge of email and database compliance, including CAN-SPAM and GDPR regulations.
- Collaborative, enthusiastic about data and marketing, and up-to-date with industry trends and tools. Excellent project management skills and a positive attitude who has experience building out new offerings. Ability to meet deadlines and handle multiple requests in a fast-paced environment.
- Experience working in the technology industry is preferred. Experience working for a technology vendor or distributor a plus.
- 30 days of Christmas bonus
- 40% vacation premium
- 12 vacation days plus 2 floating days, your birthday and sick days.
- Vision and Dental Assistance
- Life Insurance
- Healthcare Insurance
- 10% Food/Pantry Vouchers
- Restaurant Vouchers
- 13% Savings Fund
- Growth Opportunities, and more!