Senior Digital Operations Analyst

Ford

  • Naucalpan de Juárez, Méx.
  • Permanente
  • Tiempo completo
  • Hace 10 horas
Job Category: Marketing & SalesDegree Level: Bachelor's Degree or equivalentJob Description:In this position… Are you a strategic data leader with a proven ability to bridge the gap between complex data and actionable business strategy? Ford Motor Company is seeking a Senior Digital Operations Analyst to drive our data product development and enhance dealership success. In this high-impact role, you will be the critical link between Global Data & Insight Analytics (GDIA), product teams, and our field operations, ensuring that the data needs of our organization and dealers are not just met, but anticipated and exceeded. You will define new metrics, build robust data products, and empower teams through training and insightful visualizations. If you are passionate about data integrity, driving innovation through analytics, and influencing strategic decisions at a global scale, this is your opportunity to lead.Responsibilities:What you'll do…
  • Data Product Strategy & Development:
  • Lead the coordination between Global Data & Insight Analytics (GDIA), product teams, Dealer Experience (DAE), and field operations to define, create, and deliver robust data products and impactful visualizations.
  • Proactively develop and define new, strategic metrics that align with evolving business needs and data capabilities, translating high-level objectives into measurable outcomes.
  • Act as a key liaison, aligning with product owners on critical metrics they want to track, and solutioning them from ideation through execution in collaboration with GDIA.
  • Data Governance & Quality Assurance:
  • Consistently audit, track, and ensure the highest quality and sourcing integrity of data powering various digital dashboards and data products.
  • Cross-functional Collaboration & Training:
  • Collaborate extensively with internal teams to gather comprehensive data on dealership success, using these insights to inform and strategically adjust training programs aimed at enhancing dealership operational efficiency.
  • Lead coordination efforts with the Dealer Hub team, GDIA, and product teams to ensure seamless and successful digital product launches for Dealers.
  • Develop and deliver comprehensive training sessions to product and field operations teams, empowering them with the knowledge to effectively use and interpret various data dashboards.
  • Insights & Communication Leadership:
  • Present new dashboards and key metric tracking methodologies to diverse stakeholders, driving understanding, adoption, and data-driven decision-making.
  • Co-create and refine surveys with the Global Digital team for leads and other products, meticulously tracking analytics on customer sentiment around digital solutions.
  • Lead agile checkpoint meetings with the Dealer Experience (DAE) team during dashboard development, utilizing visualization tools (e.g., Miro) for UI/UX and providing rapid, iterative feedback for continuous improvement.
Qualifications:You'll have...
  • Bachelor's Degree in Business, Marketing, Data Analytics, or a related field.
  • Minimum of 5+ years of progressive experience in data analysis, digital operations, or business intelligence, with a significant focus on delivering actionable insights and developing data products.
  • Expert-level proficiency in Microsoft Excel for complex data modeling, advanced analysis, and comprehensive reporting.
  • Advanced analytical and problem-solving skills, with a proven track record of identifying strategic opportunities and developing data-driven solutions to complex business challenges.
  • Exceptional written and verbal English communication skills, with a proven ability to present complex data stories and influence diverse, senior audiences.
  • Strong organizational and project management skills, with the ability to oversee multiple initiatives simultaneously in a fast-paced environment.
  • Willingness to travel occasionally to the U.S.A. for team meetings.
Even better, you may have...
  • Master's Degree in Business, Data Science, or a related analytical field.
  • Experience with specific Global Trade Management (GTM) or Enterprise Resource Planning (ERP) systems for data extraction and analysis.
  • Proficiency with advanced analytics tools (e.g., SQL, Python, R) for data manipulation, statistical analysis, and predictive modeling.
  • Experience in the automotive industry, particularly with dealership operations or digital retail platforms.
  • Knowledge of sourcing, part release, and/or codification processes within a manufacturing or supply chain context.
  • Experience with Material Planning & Logistics (MP&L), Pre-Production, and/or Product Development (PD) project management.
About Us: At Ford Motor Company, we believe freedom of movement drives human progress. With our incredible plans for the future of mobility, we have a wide variety of opportunities for you to accelerate your career and help us define tomorrow's transportation.About the Team: Marketing, Sales & Service plays an important role in Ford's revitalization as a modern, progressive vehicle and mobility services company delivering a trusted customer experience. Candidates should have a vast depth of knowledge and expertise in implications of data and taking actions based on those, as well as have a passion for the lifetime value of a customer. Ford MS&S embraces an audience-first mindset and way of doing business that improves customer loyalty, vehicle repurchase, as well as additional sales of vehicles, parts, accessories and services. We are the eyes, ears and voices of Ford, meeting customer demand by delivering the right products to the right dealers at the right time.

Ford

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