Marketing Excellence Manager

Ciudad de México
Permanente
Tiempo completo

Hace 1 día

Work Schedule Standard (Mon-Fri)Environmental Conditions OfficeJob DescriptionPosition Summary: The Marketing Excellence Manager will be responsible for leading and optimizing marketing activities within Latam region, ensuring excellence in the execution of Thermo Fisher's marketing strategies. This professional will be involved in the planning and control of marketing actions, supporting decision-making, organizing and managing the marketing excellence area, and developing regional marketing, aligned with the company's strategic objectives.Responsibilities:Marketing Planning and Control:

Coordinate annual and quarterly marketing plans aligned with the company's strategic objectives.
Monitor and analyze the performance of marketing campaigns using KPIs and metrics to ensure the effectiveness of actions.
Manage the marketing budget, ensuring efficient allocation of resources and adherence to deadlines.

Support for Marketing Decision-Making:

Provide market insights to Business Units and analyses to support strategic decision-making.
Collaborate with internal teams to develop data-driven marketing strategies and market trends.
Prepare reports and presentations for senior management, highlighting campaign results and proposing improvements.

Organization and Management of the Marketing Excellence Area:

Coordinate the activities of the marketing excellence team, promoting a collaborative and high-performance work environment.
Develop and implement processes and tools to improve the efficiency and effectiveness of marketing operations.
Ensure compliance with corporate marketing policies and guidelines.

Development of Regional Marketing:

Adapt and implement global marketing strategies to meet the needs and peculiarities of the regional market, connecting divisional needs with country specific objectives;
Work closely with regional teams to identify growth opportunities and develop local campaigns.
Monitor and analyze regional market trends, adjusting strategies as necessary.

Qualifications:

Bachelor's degree in Marketing, Business Administration, or a related field. A postgraduate degree or MBA is a plus.
Proven experience in leadership positions in marketing, preferably in multinational companies, preferrably within pharma, biotech or consultancy companies.
Analytical skills and experience in marketing data analysis.
Excellent communication and presentation skills.
Ability to work collaboratively and lead cross-functional teams.
Proficiency in English and Spanish; Portuguese will be considered a plus.
Availability to travel (25% to 50%) to Brasil, Argentina, Colombia and Chile

Competencies:

Organizational and Analytical skills combined with data-based storytelling to communicate effectively with senior leadership;
Strategic thinking and problem-solving skills.
Proactivity and ability to adapt to changes.
Customer focus and interpersonal relationship skills.

Thermo Fisher Scientific

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